Leaders: Find the Connection

Today’s post might be a little more about opinion than it is facts- and that’s completely fine with me because sometimes we need a little thought provoking blog post to get us all thinking. As I thought about some of the best and worst leaders I’ve dealt with over the years, I considered some of the qualities I appreciated in the leaders I truly felt strongly for. There are a few people in my life that had made me believe in them and their goals. Call me a skeptic- but this is something that’s hard to accomplish with me. And I’m sure many of you have dealt with the ups and downs caused by the economy, so there are probably plenty of you out there that are feeling the same way. So what qualities of a leader made you not have your doubts about them?

For me, it’s all about a leader that can take the time to find the connection. In my crazy and idealistic mind, I truly believe that everyone has something to relate to with someone else. Tiny things or “Hey! We’re practically twins!” things are what can really help build a relationship between others. Sometimes, leaders almost seem unattainable because of their status or how busy their schedules are that many of us never really get to know our leaders for who they are and they don’t get to know us, either. So how can we put our faith in our leaders if we feel like we’re following blindly? Will this person lead us over a cliff? And how can leaders expect to gain the allegiance of their followers if they don’t even know what their followers value?

Ok, I get it- leaders are busy but that’s no excuse for them not to make a periodic presence to help build a connection. Whether you are running a 2 person start up or a Fortune sized company, you need to make the effort. Relate to people, find the connection, and make them feel like “my leader really gets me.” I don’t care if it’s every day, once a month, or once a quarter- you need to make that effort. Unfortunately, over the last few years, the changes in the workforce have weakened loyalty among employers/employees. If the loyalty and devotion isn’t there, then how can you expect to get the best out of your workforce? Are they 100% in or are they 50% in and 50% securing other options if things go sour?

The best leaders are the ones that get involved. They’re not always the singer on the stage in front of their loving fans. They’re the ones that dive into the crowd and get in the middle of all the action. They take it all in, listen, and emerge themselves in the bigger picture.

Leaders- isn’t it time we did this together?

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Stop Being a Social Media News Feed

Recently, a friend and I were discussing some tactics to use for networking and job hunting on social media. She had informed me that she had reposted/retweeted other people’s posts and links but still was not having much luck trying to grab their attention. Although that method could potentially generate some networking and job leads, that is simply not enough. By only doing this, you are simply contributing to a news feed but no one really will know who you are or determine what you’re looking for. In order to build relationships, you need to be more interactive.

Many people have the intention to do this but don’t know where to start. Engaging in conversation with connections or strangers really isn’t as hard or terrifying as some might believe it to be. Here are some ways you can humanize your social media brand rather than act as a news feed:

  • Go beyond reposts/retweets and actually respond: nothing is wrong with reposting or retweeting someone’s update or link but you need to take the extra step and respond to their post. Even if it’s something as simple as a one-liner or follow up question, this can help start a conversation either with the poster or others viewing it.
  • Consider thought leadership: creating a well-constructed, thought provoking question is always a great way to promote thought leadership among your social media community. Research hot topics in the industry you’re interested in and post something on your networks to get people talking.
  • Discussions/Chats: Twitter chats and Linkedin discussions are always a great way to easily converse with other people, with no pressure! These discussion groups and chats usually focus on a specific topic (so be sure to join in on one relevant to what you’re targeting). It will allow you to gain contacts, discover resources, learn, and build relationships.
  • Simply reach out: you don’t always need to wait for an excuse to communicate with people- just simply reach out to them. Say hello to them, ask them about their background/work, or start with small talk. After all, these things work in person so they should also work virtually.

I’m so glad that I started utilizing these options. Since doing so, I’ve engaged in so many inspiring conversations. I was surprised to see how responsive people were and how open they were to talking. Many of my contacts have developed online and have moved on to phone or face to face relationships. I’ve gained so much from humanizing my social media feeds and have met some really smart and supportive people. They have helped me find work, build partnerships, learn, and expose me to new things. Try these things out and see how much you can gain.

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